New Name, Same Mission

After 32 years under the name “Eastside Baby Corner” (“EBC”), we have expanded our reach and grown our impact. While our mission remains the same (helping kids reach their full potential tomorrow by meeting their basic needs today), our geography and our communities have both grown.

Eastside Baby Corner is now KidVantage

We are proud to introduce our new name and logo–KidVantage. After years of research, community input, and careful consideration, we have evolved our message to help us better communicate our true values to a larger audience of partners, donors, volunteers, and families throughout the Pacific Northwest. Our new logo features the hopeful “K” figure reaching for the stars, and bright and vibrant colors that represent our joyful personality. We are caring and compassionate, giving and grassroots, fun and family-focused. We are KidVantage.

Advantages For All Kids

KidVantage provides critical care goods for children, ages birth through 12. These essentials give kids the advantages of warmth, health, and safety. Kids are better prepared to fulfill their own potential because of KidVantage.

KidVantage supplies customized orders of clothing, diapers, shoes, school supplies, and more to counselors, nurses, case managers, and teachers for the children and families in their programs. KidVantage provides food bank and other community resource partners with cases of diapers, wipes and more. KidVantage also provides for expectant and postpartum mothers, including maternity wear, personal care goods, and mother-infant support items. This advantage enables our service partners to concentrate their resources and expertise on supporting families, not collecting goods.

A Message From Our Founder, Karen Ridlon

Our organization’s founder, Karen Ridlon says, “If I had known 32 years ago how we were going to grow, I would never have named it ‘Eastside Baby Corner.’” Our new name allows us to grow our mission more than ever before.